Digital

Digital

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DIGITAL

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Accenture Awards Event

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Objective

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We provided a unique event experience with wow-factor where C-level attendees could interact with augmented reality (AR) technologies hands-on. The event prompted atendees to learn how they could use these technologies in their business, while showcasing Accenture as a great partner to enable new technology.

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Download the App

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The components developed by AP42 included mailed invitations which instructed invitees to download a customized augmented reality (AR) app on their phone. Once downloaded the invitee could interact with the direct mail through an AR video, which included to a link to register for the event.

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Accenture Awards Event 

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Augmented Reality (AR) Direct Mail Invitation

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The components developed by AP42 included mailed invitations which instructed invitees to download a customized augmented reality (AR) app on their phone. Once downloaded the invitee could interact with the direct mail through an AR video, which included to a link to register for the event.

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Objective

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We provided a unique event experience with wow-factor where C-level attendees could interact with new technologies hands-on. The event prompted atendees to learn how they could use these technologies in their business, while showcasing Accenture as a great partner to enable new technology.

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Results

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53 iOS, 13 Android

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421 iOS, 103 Android

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QR Table Tent

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For attendees that did not download the app before the event table tents were placed around the venue with a QR code that allowed them to download the app.

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Life Size AR Banner 

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Attendees used the app to interact with life size banners around the event venue. Awardees on the banners would come to life through an AR video.

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Lifesize AR Banner 

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Attendees used the app to interact with life size banners around the event venue. Awardees on the banners would come to life through an AR video.

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PG&E Year of the LED Virtual Reality Experience

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Year of the LED Virtual Reality Experience Google Cardboard

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PG&E Year of the LED Banner Ad Campaign

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PG&E Year of the LED Cost Comparison App

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PG&E Energy Efficiency Email Campaign

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PG&E Energy Efficiency eBooks Video

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Silicon Valley Bank Meet Today’s Innovators Website

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Texaco (Chevron) Website

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Alcatel Lucent Email and Banner Ad Campaign

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Tripit Banner Ad Campaign

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Alcatel Lucent Email and Banner Ad Campaign

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Marketo eBook

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Marketo eBook

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TripIt Landing Page

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Phone: (925) 901-1100

info@ap42.com

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